Assistant Marketing Manager
Ref ID: REF674K
Location: Dublin, CA
Employment Type: Full-time
Foster Farms has been a family-owned and operated company for four generations. Since our founding days back in 1939, we have always been committed to providing consumers with the highest-quality, best-tasting poultry products available. The hope is that our commitment to excellence, honesty, quality, service, and our people will shine through in everything we do.
We are always looking for talented individuals to join the Foster Farms team. We offer the experience of a large organization, but operate like a family business. More than half of our job openings are filled by internal promotion, and we encourage employees to gain a variety of experiences across different functional groups.Job Description
PURPOSE OF POSITION: The Assistant Marketing Manager is responsible for the management of the Ready to Cook (RTC) Simply Raised and Organic Chicken product lines in alignment with the overall business unit and company strategy. This individual will be the key contributor in the achievement of the annual financial objectives and long term strategic plan with heavy emphasis on helping us grow our Chicken business in the areas of Organic as well as Chicken raised without antibiotics. The Assistant Marketing Manager will be responsible for initiating and executing business building projects involving consumer promotions, trade and consumer communications, research, new product development and packaging design. He/she will collaborate across the organization to execute initiatives and deliver objectives and will support the RTC Marketing Manager with actionable analysis of financial reporting, syndicated data and competitive products.
Analyze financial reports, syndicated data, competitive activity, consumer research, etc. and provide insights to Director of Marketing and cross functional team members
Coordinate with Product Management and the Sales team in the planning of opportunities relative to the raising of birds, usage of meat, and scheduling of plants
Develop and participate in consumer research projects and analysis of results
Initiate and manage new product development projects and product launches
Support consumer communications planning and creation
Monthly and annual product line forecasting
Conduct competitive product researchQualifications
Bachelor’s degree in a related field
Demonstrated experience in an analytical position
Proficient in Microsoft Office, Syndicated Data Tools, ERP Software
Excellent verbal and written communication skills
Demonstrated excellence in project management and organizational skills
Excellent presentation skills with both large and small audiences
Above average intelligence with the ability to think critically
Ability to build relationships and accomplish tasks thru others
Strong personal confidence level
3 years of experience in a marketing role at a food / cpg manufacturer, or other equivalent work experience
Strong grasp of CPG and brand management fundamentals
Experience managing consumer promotion and communication budgets
Solid understanding of financial reporting, syndicated data and consumer research results
2 to 4 years experience with the assigned product line or a related or similar category
All your information will be kept confidential according to EEO guidelines.
Foster Farms is an Equal Opportunity Employer – Minorities, Females, Veterans and individuals with disabilities are encouraged to apply.
Foster Farms participates in E-Verify during the hire process at all locations for all new employees.